Upcoming Workshops


Essential Supervisors Skills 2 Day Actionable Programme
 16 Oct 2018 10:00 - 17:00 - 20 Days to go

How to Sell Lots More Weddings
 20 Nov 2018 10:00 - 17:00 - 55 Days to go

Developing People, Performance & Business

Book Workshops
HOW TO SELL LOTS MORE FOOD & BEVERAGE
:
Tuesday 11 April 2017, 10:00 - 16:30
Fee €180\nFOC to CKA Members



The objectives of this workshop are as follows:-
• To assess marketing collateral that will allow your business to promote and sell more.
• To look at skills required within your F&B team in selling.
• To understand how the lack of product knowledge can impact negatively on selling F&B.
• To look at creative methods to package and sell F&B cleverly.
• To assess your F&B menus, to examine what they offer, the quality and seasonality of the produce and the cooking techniques used in preparation. (Participants are asked to bring some sample restaurant/bar menus with them).
• To discuss and examine what is important when putting together a menu.
• To examine what attracts a customer and impacts on their decision on where to eat.
• To discuss and examine what makes a ‘eating out’ a good experience for the customer.


The topics covered to achieve the above objectives include:
Discussing and analysing menu writing trends and styles, information on practical menu writing, examining what customers want in terms of the meal experience. Establishing who your customers are, learning and sharing selling techniques.


The workshop is very interactive and includes team exercises to develop new and unique ideas for attracting customers, ensuring you deliver what the customer wants and adding value to what you offer.


 


Course Leader(s)

Location 
Dublin, , , , ,